What works in AI Adoption within DCMS Sectors
Department for Culture, Media & SportEstimated Value
Up to £1,500,000
Deadline
23 October 2026
13 days remaining
Published
24 September 2026
Type
Not specified
Overview
Full information is provided within the specification. DCMS are seeking to commission "what works" research into the impact and effectiveness of AI adoption interventions within DCMS sectors.
We are interested in two broad sets of questions. The first is analysis of how businesses within DCMS sectors that are in the process of adopting AI achieve this, the challenges they face and the opportunities and benefits realised.
We anticipate this will be explored through an ethnographic study that observes how individuals and teams actually use AI tools in their jobs. The second set of questions is what policy interventions work best to support businesses that wish to adopt AI, which we anticipate will be answered by testing hypothetical interventions through randomised control trials (RCTs). Bidders will be able to propose alternative methodologies if they think they suit these questions better; the core need for this project is to produce direct, robust evidence of what works, as opposed to what is self-reported (e.g. through interviews, focus groups, surveys, and similar) to work.
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Likely incumbents
Suppliers who won similar work from this buyer in the last 5 years.
- 1
Fletcher Gallery Services Ltd
4 contracts wonlatest 26 Feb 2026£132,474
total awarded
- 2
Momart Ltd
£196,910
total awarded
- 3
The Financial Times Limited
2 contracts wonlatest 9 Jun 2026£41,038
total awarded
- 4
Sikelela Owen
2 contracts wonlatest 5 May 2026£26,800
total awarded
- 5
Edel Assanti
2 contracts wonlatest 5 May 2026£45,000
total awarded
Fletcher Gallery Services Ltd is the most likely incumbent based on recency and category match. To win, bidders typically need a clearly differentiated proposition or a price advantage.
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two years of filed accountsyour financial standingturnover vs contract valueyour Companies House recordcash flow for 30-day termscredit scores and ratios
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Buyer Profile
Department for Culture, Media and SportKey Dates
Published
24 September 2026
Submission deadline
23 October 2026
Notice type
tender
Source
find a tender
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