SPPD - Marketing Services (2026) Lots 1 & 2 re-issued
Scottish GovernmentEstimated Value
Up to £16,000,000
Deadline
6 February 2026
Published
5 January 2026
Type
services
Overview
The Scottish Procurement and Property Directorate (SPPD) is the organisation tasked with procuring frameworks and contracts on behalf of Scottish public sector bodies. This Framework will be a multi-lot and multi-supplier agreement and will cover the following services: Creative Services, Digital Marketing, Public Relations, Market Research and Events and Video Production.
Due to technical issues beyond Scottish Procurement’s control, Lots 1 and 2 for Creative Services is being re-advertised. The framework agreement will be available for use by the Scottish Ministers (including Agencies), Scottish Non-Departmental Public Bodies, offices in the Scottish Administration which are not ministerial offices, cross-border public authorities within the meaning of section 88(5) of the Scotland Act 1998, The Office for the Secretary of State for Scotland, the Scottish Parliamentary Corporate Body, councils constituted under section 2 of the Local Government etc. (Scotland) Act 1994, , bodies registered as social landlords under the Housing (Scotland) Act 2001, Scottish health boards or special health boards, Student Loans Company Limited, the Commissioner of Northern Lighthouse operating as the Northern Lighthouse Board, Scottish Futures Trust, Equality and Human Rights Commission, Business Stream Ltd, the Business Gateway National Unit at the Convention of Scottish Local Authorities, further or higher education institutions being fundable bodies within the meaning of section 6 of the further and Higher Education (Scotland) Act 2005, any public body established by or under the Scotland Act 1998 or any Act of the Scottish Parliament, any association of or formed by one or more of the foregoing, bodies financed wholly or mainly by one or more of the foregoing, bodies subject to management supervision by one or more of the foregoing and bodies more than half of the board of directors or members of which, or, in the case of a group of individuals, more than half of those individuals, being appointed by one or more of the foregoing.
In addition to the contracting authorities listed, the framework agreement will be available to charities entered on the Scottish Charity Register and voluntary organisations entered on the Membership Database of the Scottish Council for Voluntary Organisations. Information about agencies of the Scottish Ministers ,Scottish Non-Departmental Public Bodies and offices in the Scottish Administration which are not ministerial offices are listed at http://www.scotland.gov.uk/Topics/Government/public-bodie... Overview of the governance structure of public procurement for Scotland, including the Public Procurement Group. https://www.gov.scot/publications/public-procurement-gove...
Eligibility & compliance
The suppliers must have the capability and experience in managing and providing strategic creative development and delivery across the disciplines of this category, where relevant to support behaviour change, including the delivery of advertising activity, content creation, engaging field activity, impactful, targeted and measurable communications.
Regulations cited
- Scotland Act 1998
- Housing (Scotland) Act 2001
- Higher Education (Scotland) Act 2005
Additional details
This is a re-advertisement - It is envisaged that Lot 1 will have five suppliers appointed. Creative Services will include the development, creation and delivery of effective and measurable marketing communications programmes and advertising campaigns as well as elements of wider activities, based on a Framework Public Body's brief, and potentially delivered in partnership with the relevant marketing agencies.
Lot 1 will be for call off contracts above 75,000 GBP. This is a re-advertisement - It is envisaged that Lot 2 will have three suppliers appointed.
Creative Services will include the development, creation and delivery of effective and measurable marketing communications programmes and advertising campaigns as well as elements of wider activities, based on a Framework Public Body's brief, and potentially delivered in partnership with the relevant marketing agencies. The suppliers must have the capability and experience in managing and providing strategic creative development and delivery across the disciplines of this category, where relevant to support behaviour change, including the delivery of advertising activity, content creation, engaging field activity, impactful, targeted and measurable communications. Lot 2 will be for call off contracts below 75,000 GBP.
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Likely incumbents
Suppliers who won similar work from this buyer in the last 5 years.
- 1
The Union Advertising Agency Ltd.
2 contracts wonlatest 30 Jul 2026£21m
total awarded
- 2
Arteus Ltd
1 contract wonlatest 30 Jul 2026£4m
total awarded
- 3
Metro Production Group
1 contract wonlatest 30 Jul 2026£4m
total awarded
- 4
FREAKWORKS
1 contract wonlatest 30 Jul 2026£4m
total awarded
- 5
Speakeasy Productions
1 contract wonlatest 30 Jul 2026£4m
total awarded
The Union Advertising Agency Ltd. is the most likely incumbent based on recency and category match. To win, bidders typically need a clearly differentiated proposition or a price advantage.
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Buyer Profile
Scottish GovernmentKey Dates
Published
5 January 2026
Submission deadline
6 February 2026
Notice type
tender
Source
find a tender
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