P800/P2 Quantitative Testing

Assignment under the Market Research Framework MR130001 This quantitative research was looking to test two new prototypes of the P2 and P800 forms to establish design Improvements. HMRC currently informs customers of the tax code that should be operated by their employer/pension by issuing a P2 and P800 is a tax calculations sent out to customer to inform them of either an underpayment or over payment of tax. This research is looking to test the latest version of the two forms to establish whether changes undertaken after previous qualitative research ring true with the customers and whether (and where) any clarification are needed in future designs; in particular looking at: - whether the design and layout promote understanding of calculations, - clarity of the call to action, - clarity of language and comprehension to determine whether customers understand why they are receiving these letters, - highlighting areas of ambiguity.