Out of Home Advertising - University of Birmingham Dubai Campus
THE UNIVERSITY OF BIRMINGHAMEstimated Value
Not specified
Deadline
Not specified
Published
9 May 2025
Type
Not specified
Overview
The requirement is for Media resources for the execution of the Out of Home campaign, to raise brand awareness of the university's Dubai campus across Dubai with the view to support student acquisition. The preferred locations for this campaign are along Sheikh Zayad Road, particularly the interchanges by the business hub of the city (DIFC), as these locations capture a high volume of impressions and our preferred demographic.
The supplier Backlite Media owns the screens on these locations and the campaign cannot be booked through another supplier. There is no alternative for this provision.
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Award Details
BackLite Media LLC
Likely incumbents
Suppliers who won similar work from this buyer in the last 5 years.
- 1
KUKA ROBOTICS UK LTD
£167,843
total awarded
- 2
Leica Microsystems UK Ltd
£172,417
total awarded
- 3
FEI UK LIMITED
£135,057
total awarded
- 4
THE EDUCATIONAL RECORDING AGENCY LIMITED
£149,987
total awarded
- 5
OREBUS CONSULTING LTD
£572,740
total awarded
KUKA ROBOTICS UK LTD is the most likely incumbent based on recency and category match. To win, bidders typically need a clearly differentiated proposition or a price advantage.
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Buyer Profile
THE UNIVERSITY OF BIRMINGHAMKey Dates
Published
9 May 2025
Submission deadline
Not specified
Notice type
award
Source
find a tender
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