Marketing Services Framework

Sunderland City Council is seeking to establish a framework for Marketing Services. The scope of the framework will include provisions for, and will be utilised by, the Council and its Local Authority trading companies.

Under the framework a cost-effective, flexible, high quality and value for money service will be provided that can meet a range of marketing support requirements. Interested suppliers are advised to ensure they are registered on the OPEN portal to gain access to the documentation upon the publication of the tender.

Integrated marketing and communications strategies, translating the strategy into, and producing, actionable, effective, cost efficient and measurable communications plans across all relevant channels, including online, offline, owned and earned, as well as paid-for media and brand development Full design service across all types of projects.

Development and production services on a standalone basis. Development and production services on a standalone basis

Advising on targeted paid for marketing and can provide all media buying services for the Councils communications campaigns. New and innovative communications ideas and consultancy on specific subjects. Online copywriting, SEO optimisation, digital strategy and planning, digital marketing implementation