Estimated Value
Up to £720,000
Deadline
Not specified
Published
7 August 2025
Type
services
Overview
Northern Trains Limited (Northern) are looking for an agency partner to deliver experiential activations on our behalf. Experiential activations will need to be true to the Northern brand, authentic and relevant to our consumer.
Northern Trains Limited (NTL) conducted this procurement using the negotiated procedure in accordance with regulation 47 of the Utilities Contracts Regulations 2016. Following the ITN Stage, NTL now enters into one contract with the successful Tenderer for an initial period of two (2) years with extension options for a further period of up to two (2) years that are to be taken in up to one (1) year periods for a maximum potential period of four (4) years.
Regulations cited
- Utilities Contracts Regulations 2016
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Award Details
Fresh Approach (UK) Limited
£720,000
Likely incumbents
Suppliers who won similar work from this buyer in the last 5 years.
- 1
JCDECAUX UK LTD
1 contract wonlatest 7 Apr 2025£16m
total awarded
- 2
KBH ON-TRAIN MEDIA LTD
1 contract wonlatest 7 Apr 2025£16m
total awarded
JCDECAUX UK LTD is the most likely incumbent based on recency and category match. To win, bidders typically need a clearly differentiated proposition or a price advantage.
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two years of filed accountsyour financial standingturnover vs contract valueyour Companies House recordcash flow for 30-day termscredit scores and ratios
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Buyer Profile
NORTHERN TRAINS LIMITEDKey Dates
Published
7 August 2025
Submission deadline
Not specified
Notice type
award
Source
find a tender
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