Estimated Value
Not specified
Deadline
Not specified
Published
19 February 2026
Type
services
Overview
Transport for London (TfL) requires 2D corporate design campaign services, to be provided by creative design agencies to support several business units (BU), including Customer Marketing and behaviour Change (CMBC), Design and Public Consultation, to support with the creative development of design and communications. The outcome of such designs, aids each of the BU to solve problems and deliver target business to customer (B2C) communication and marketing services.
Print of any literature derived from the designs, are excluded from this requirement. This is a zero spend contract, where works are requested on an adhoc basis. TfL is only committed to spend at the point that we 'call off' from this contract
Key points
- Creation of concepts for Customer Marketing & Behaviour Change and Consultation campaigns
- Execution of concepts into campaign assets across all type of media such as print, posters, online, social media and radio
- Adaptation of existing creative concepts
- Customer information e.g. posters, press ads, online ads, leaflets, letters, timetables, face to face activity etc.
- Events and exhibitions on an ad hoc project basis
- Translation services
- Face to Face marketing
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Award Details
Definition Group
Likely incumbents
Suppliers who won similar work from this buyer in the last 5 years.
- 1
Wildwood Creative
- 2
Definition Group
Wildwood Creative is the most likely incumbent based on recency and category match. To win, bidders typically need a clearly differentiated proposition or a price advantage.
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two years of filed accountsyour financial standingturnover vs contract valueyour Companies House recordcash flow for 30-day termscredit scores and ratios
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Buyer Profile
Transport for LondonKey Dates
Published
19 February 2026
Submission deadline
Not specified
Notice type
award
Source
find a tender
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