System operational · UK tenders
Awarded
ocds-h6vhtk-04fa92 · award

Copywriting Support for Course Pages

University of Kent

Estimated Value

Up to £52,500

Deadline

11 April 2025

Published

8 May 2025

Type

Not specified

South EastGBopen

Overview

The University of Kent is seeking a supplier to produce engaging and conversion-focused copy for key undergraduate and postgraduate course pages for the University of Kent website. The University is looking for a specialist provider with experience writing course page copy for higher education.

The University is currently undergoing a Website Transformation Project where new course page templates will be developed based on past analysis and best practice. The copy will need to fit into these new templates.

Eligibility & compliance

The supplier must understand how to take academic course information and translate this into clear and succinct content for key target audiences that make the University of Kent course offer stand out from its competitors.

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Award Details

Utterly Content Ltd t/a Pickle Jar Communications

£52,500

Likely incumbents

Suppliers who won similar work from this buyer in the last 5 years.

5 found
  1. 1

    M & J Group (Construction & Roofing) Ltd.

    2 contracts wonlatest 28 Jul 2026ends 14 Aug 2026

    £199,238

    total awarded

  2. 2

    Stonepoint Limited

    2 contracts wonlatest 22 May 2026ends 18 Sept 2026

    £354,850

    total awarded

  3. 3

    Specialised Imaging Limited

    1 contract wonlatest 3 Aug 2026ends 23 Aug 2027CH 05096172

    £222,415

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  4. 4

    EXPRESS CABS & COURIERS LIMITED

    1 contract wonlatest 9 Jul 2026CH 03356179

    £185,000

    total awarded

  5. 5

    Jenner (Contractors) Limited

    1 contract wonlatest 22 Jun 2026ends 5 Jul 2028

    £100,000

    total awarded

M & J Group (Construction & Roofing) Ltd. is the most likely incumbent based on recency and category match. To win, bidders typically need a clearly differentiated proposition or a price advantage.

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Buyer Profile

University of Kent
Typepublic body
RegionUKJ44
Total tenders23
Total spend£7,267,500
View buyer profile

Key Dates

Published

8 May 2025

Submission deadline

11 April 2025

Notice type

award

Source

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