Consumer confidence in drinking water
DEPARTMENT OF ENVIRONMENT, FOOD AND RURAL AFFAIRSEstimated Value
Up to £51,675
Deadline
3 November 2025
Published
11 December 2025
Type
Not specified
Full Description
Research aims
One of DWI’s core objectives is to protect and promote public confidence in the quality and safety of drinking water. Recent political, media and environmental pressures have highlighted the need for a robust evidence base to better understand what drives public perception in this space and what DWI’s role should be in communicating risk and assurance.
This research will investigate the factors influencing consumer confidence in drinking water in England and Wales, and how DWI’s communications strategy might evolve to effectively support its statutory and non-statutory responsibilities. It will help answer questions such as:
- What are the public’s current views on drinking water quality?
- What drives or reduces trust in drinking water specifically, independent of broader industry issues?
- What role can or should DWI play in informing, reassuring and correcting public narratives?
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Award Details
ICF Consulting Services Limited
£51,675
Likely incumbents
Suppliers who won similar work from this buyer in the last 5 years.
- 1
University of Exeter
5 contracts wonlatest 4 Nov 2025ends 31 Mar 2027£1m
total awarded
- 2
Fera Science Ltd
5 contracts wonlatest 7 Jul 2025£692m
total awarded
- 3
OceanWise Limited
3 contracts wonlatest 26 Sept 2025ends 12 Aug 2026£72,453
total awarded
- 4
UKRI as represented by British Geological Survey
3 contracts wonlatest 16 Apr 2025£743,995
total awarded
- 5
PLANTEXPAND LIMITED
2 contracts wonlatest 8 May 2026ends 15 Nov 2029£94m
total awarded
University of Exeter is the most likely incumbent based on recency and category match. To win, bidders typically need a clearly differentiated proposition or a price advantage.
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Buyer Profile
DEPARTMENT OF ENVIRONMENT, FOOD AND RURAL AFFAIRSKey Dates
Published
11 December 2025
Submission deadline
3 November 2025
Notice type
award
Source
find a tender
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